It’s a fact that if your business is not online in 2018, you are missing out on a HUGE potential customer base. Even if you just run a small village café, maintaining an Instagram page could bring in a whole new young audience, and along with them, heaps of extra revenue. Simply updating a few […]

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70% of marketers are going to increase their social media ad spend this year – globally we will spend $24 billion across social networks! That’s more than the GDP of New Zealand (probably). The key point here is that you obviously have to spend some of your $$ on social media, because that’s what everyone else is doing, and you DO NOT WANT TO BE THE ONLY CHUMP DOING SOMETHING ELSE. Print is dead and so is TV (not really). So social media it is. But – you ask – where do you spend your money within social media? THERE ARE SO MANY DAMN NETWORKS THESE DAYS. Honestly, it’s hard to keep track. Should you give your money to Zuckers, or that blue bird on or that new one where it’s all just about pictures (not the one with the pins though)….. well I’m glad you asked. READ ON FOR ALL THE ANSWERS YOU EVER HOPED TO HAVE (kind of).

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So you want to increase the web presence of your business? WHO DOESN’T? The question is, do YOU have what it TAKES? You will never find out unless you read this article. At least ten times. TEN TIMES DAMMIT.

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The chances are you have played around with Pinterest at one time or another, but many (particularly businesses) haven’t quite mastered the art of Pinterest marketing. When should you schedule your pins, what tools do you use, how do you know what is working and what isn’t? So many questions, so little time to understand everything. Well don’t worry because all your answers are revealed within….

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These days it’s a pretty huge fail if your business is not leveraging the power of social media to drive awareness, brand loyalty and ultimately sales. However it can also be a pretty huge fail the way many business are using social media – even still (after all these years of test and learn). So what is the secret sauce to social success? Well, these four companies have some good learnings to share. Check out some of these case studies and think about how you can improve your social media strategy for business.

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